Catalog Choice - You decide what gets in.

On the heals heels of the launch of our Messaging System, Other World Computing has prepared their “thank you” note to Catalog Choice Members.  Below is the message OWC will be sending to the CC Members who have chosen to no longer get their catalog in the mail.  The message provides direct links to their website, an invitation to find special deals, a link to their informative blog and a description of their paper selection process for the catalogs that they produce.

Thank you for taking the time to let us know that you do not wish to receive the Other World Computing Catalog by mail. We appreciate your joining with us in our efforts to conserve resources.

Many of our customers prefer to  simply use the OWC home page for all their shipping needs:
http://www.macsales.com/

When we do mail catalogs to customers, we only use FSC ( Forest Stewardship Council ) certified, 30% Post Consumer Waste paper, that actually has  a high cost premium over “virgin” paper. OWC also uses only  the highest % soy based inks available that deliver the best drying/appearance results. As such, we have been authorized by various governing organizations to display eco-friendly logos in our catalog.

For you online convenience,  the latest in OWC special deals, visit:
http://eshop.macsales.com/shop/specials/

The OWC Hot Spot, for OWC and Apple News, can be found at:
http://eshop.macsales.com/Customized_Pages/Framework.cfm?page=hotspot/hotspot.html

And finally, to read OWC staff thoughts on products, projects, the state of the industry, tips and tricks, and  more, see: http://blog.macsales.com/

This is a great example of how one merchant makes it easy for consumers to select their shopping channel of choice and how together, the consumers and marketers can collaborate to preserve money and natural resources.

This entry was posted on Tuesday, March 3rd, 2009 at 9:32 pm and is filed under Fulfillment, Merchants. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.